matt

art director

Also Known as Dirt Wizard, Matt Gardner is a multidisciplinary creative with a background spanning Fashion, Music, and Motorcycle culture known for blending big picture bold ideas with finely tuned craft. From bold chaotic illustration work to  identity systems, apparel drops to  campaign worlds and visual storytelling, his work balances the conceptual and the tactile, always pushing for something that resonates beyond the brief.


With his main disciplines of Art direction, Design & Illustration Matt moves fluidly between formats while staying laser-focused on the emotional core of the work. No idea is ever too small to sharpen or too big to ground in meaning. Shaping visual language, steeped in grit, attitude, and authenticity.

Matt believes it is a creative’s job to break through the noise, push the limits, and make people actually feel something. The work has to be smarter, louder, and unapologetically full of meaning. Otherwise It's not worth doing.